Tuesday, 12 November 2013

Social Grading

Which social class is my magazine aimed at? 
I am aiming it ranging from the Casual lowest grade workers (for students) through to the Lower middle class, I want it to be accessible to a wide audience who will all be interested in finding out about the indie/alternative music, but not expensive such as vouge magazine (£4.10) which I think is too much, I would need to make sure I target the magazine to them with a fair price and good quality content.

The price of my magazine is based on my research and what people can realistically afford. They want good quality so are willing to pay more, but wont need to buy it as often as there will be lots of feature stories and extra images too look at

Gifts such as free gig tickets to win and things to do with music is appropriate for my audience I think, I know people want music related things are what they want as they are specifically buying a music mag.

Social class is going to help to know what stories to include, because people will want to know things that are right for them. Not wanting to see adverts for really expensive clothes or perfumes etc, as they can't afford it anyway.

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